What distinguishes the successful firm is the fundamental question in business
strategy, and one the most senior managers consistently ask themselves. In
Foundations of Corporate Success, John Kay argues that outstanding businesses
derive their strength from a distinctive structure of relationships with
employees, customers, and suppliers. He explains why continuity and stability in
these relationships is essential for a flexible and co-operative response to
change. This book has been hailed as a landmark in our understanding of business
strategy and is widely used on courses throughout the world.